Business > CASE STUDY > SWOTAnalysis..docx SWOT Analysis University of Phoenix/ BUS/475 SWOT Analysis of Apple (All)
SWOTAnalysis..docx SWOT Analysis University of Phoenix/ BUS/475 SWOT Analysis of Apple Apple is a very successful company in the world of technology. The company has been providing products and so... ftware services for many years. Apple™s headquarters are located in Cupertino, California. Steve Jobs is the founder. Apple launched its first product, the Apple 1 computer in the year 1976. Since that time, the company has grown majorly with growth in both products and services. Today, one of Apple™s most successful products is the iPhone. In 2019, iPhone sales totaled $142 Billion. This makes up over half of Apple's revenue for the year, which came to $260 billion. SWOT SWOT stands for Strength Weakness Opportunity Threat". This outlines the current position of an organization. It tells youif a company is in a good or bad market position. Strengths and weaknesses are internal factors, while opportunities and threats are external. SWOT analysis helps the organizationto design and form a strategy that uses resources in the best possible way. Helpful To achieving the objectives Harmful To achieving the objectives Internal origin (Attributes of the organization) S Strengths W Weakness External origin (Attributes of the environment) O . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . . [Show More]
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