Information Technology > Research Paper > Walden University | ITEC 8145 |WeeK 8 2022 Assgnment for A+ (Designing a Dashboard) Whatsapp+1(681)2 (All)
1. Is the information requested by the marketing department sufficient to determine the best way to promote sales? Explain. I don’t believe that the information requested by the marketing departmen... t is sufficient enough to determine the best way to promote sales. For example, the use of a widget called Leads by Source would have been beneficial in promoting sales, because it will help the sales department gain an understanding of where the customers are coming from. For instance, do the majority of leads come from conferences, trade show booth meetings, website demo sign-ups, or referrals? Further, this information helps to classify which leads to contact first, and also to focus on the most profitable sources. It also assist with determining the need to diversify the lead sources, to avoid reliance on only one or two resources. (The Perfect Sales Dashboard Should Have These 12 Sales Metrics, n.d.). [Show More]
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