Student’s Name Professor’s Name Course Title Date Importance of mobile apps in business Anyone doing business in the current world, is obligated to have profile on mobile apps. The modern ... world has shifted drastically due to technology advancement and people are able to make purchases through their phones. Companies have been obligated to make use of mobile apps to run their businesses. Mobile apps are useful in business because, they allow the company to have engagement with clients as well as advertising their products. Mobile apps have allowed companies to listen and have engagements with their clients. Through Mobile apps, companies are able to know what people are saying about the brand. Through this they can improve. They are also able to engage with their clients by answering their question about their products or services. Therefore, mobile apps help in listening and engaging with customers. Companies rely on mobile apps to advertise their products. A big percentage of people around the world have mobile apps. Because of this, companies are able to reach wider audience with their products, increasing sales. They are also able to specify what they want a customer to see about a product. Customers gain more information about a product and the company benefits in the long run. Therefore, mobiles apps help companies gain more customers through customization of adverts. Nonetheless, companies experience a lot of downsides with mobile apps, as people are not afraid to leave negative feedback. When someone get a mishap with a product, they leave a bad review and the company looses potential customers. People that have never used the product might also share negative feedback, creating misinformation about the product. despite of these challenges, I think that mobile apps are doing for companies through increased sales. Conclusively, mobile apps have become a necessity for all people in business. Mobile apps are useful in business because, they allow the company to have engagement with clients as well as advertising their products. Therefore, all companies should embrace the space provided by mobile apps for business growth. [Show More]
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