Communicating About Health Current Issues and Perspectives FIFTH EDITION Athena du Pré University of West Florida

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Brief Contents Preface xiv PART I Establishing a Context for Health Communication 1 CHAPTER 1 Introduction 2 CHAPTER 2 The Landscape for Health Communication 19 PART II The Roles of Patients and ... Professional Caregivers 41 CHAPTER 3 Patient–Caregiver Communication 42 CHAPTER 4 Patient Perspectives 71 CHAPTER 5 Caregiver Perspectives 93 PART III Sociocultural Issues 123 CHAPTER 6 Diversity in Health Care 124 CHAPTER 7 Cultural Conceptions of Health and Illness 153 PART IV Coping and Health Resources 181 CHAPTER 8 Social Support, Family Caregiving, and End of Life 182 CHAPTER 9 eHealth, mHealth, and Telehealth 213 PART V Communication in Health Organizations 235 CHAPTER 10 Health Care Administration, Human Resources, Marketing, and PR 236 PART VI Media, Public Policy, and Health Promotion 263 CHAPTER 11 Health Images in the Media 264 CHAPTER 12 Public Health and Crisis Communication 290 CHAPTER 13 Planning Health Promotion Campaigns 311 CHAPTER 14 Designing and Implementing Health Campaigns 333 References 356 Credits 403 Author Index 405 Subject Index 415 [Show More]

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